
On 18.05.2022 the 2nd Fail Night took place in the old gasometer in Zwickau. Marketingclub Zwickau e.V., together with the economic development agencies of the city and the region of Zwickau, invited guests to an exciting evening full of inspiring stories.
First, Eric Gläser of Athletenschmiede Zwickau told the story of his company with its setbacks and learnings – from the first logo designed in Paint, to the fire in the entire building, to quadrupling the business.
Then Julia Lüpfert spoke about her story at Laviu and the sex toy that failed despite its practical use – from her challenges as a founder, to the company's growing pains, to the painful insolvency and her new start as an entrepreneur.
Finally, Titus Lindl of Wegvisor gave insights into the mindset and behaviours that can provoke failure. The examples ranged from wishful thinking to false hopes to pride in its purest form.
The exchange and networking afterwards over pretzels and beer rounded off the event.
Many thanks to Florian Freitag, his team and the people at the gasometer for a successful event.
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Photo: WEGVISOR®